Key Accounts Relationship Management Program

Objective
This program will help learners in understanding the process of planning and managing a mutually beneficial partnership between an organization and its most important customers. Will equip them with the required skills of relationship building and account management tools they need so that their engagement can increase customer loyalty, generate new business and accelerate their confidence.

What will you/your team member learn

  • How are Portfolios and profits are interlinked?
  • How do Key Accounts Impact Organization Revenue?
  • Understand the Customer in 360 degrees: Business, Needs, Aspirations etc.
  • Learn the impact of Service to Sales and create Key Account Blueprint Plans
  • Able to address and resolve key clients' concerns and compaints
  • Learn to use effective 8Cs of Communication with internal and external stakeholders

Who should enrol

  • Senior sales professionals
  • Professionals in Customer Relationship fields
  • Account managers
  • RMs, Sales Managers
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Wagons Executive Education





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